Top 5 Personalization Apps Performance in Colombia Q3 2021

Throughout Q3 2021, the top 5 personalization apps in Colombia showcased varying trends in downloads, revenue, and active users. Here’s a closer look at their performance:

Zedge™ Wallpapers & Ringtones experienced fluctuations in its metrics. Weekly revenue ranged from $115 to $169, peaking at $169 in the week of July 5. Weekly downloads saw a high of 31.5K in mid-August and a low of 25.7K towards the end of August. Active users maintained a steady growth, increasing from 381.6K at the beginning of the quarter to 395.5K by the end of September.

Nova Launcher Prime showed a relatively stable performance. Weekly revenue peaked at $52 in early September, while downloads saw a significant spike to 9.1K in early August but generally hovered around 2K-3K for the rest of the quarter. Active users saw a gradual decline from 409.2K in late June to 368.6K by the end of September.

Parallel Space - app cloning had a mixed performance. Revenue had an unusual spike to $52 in mid-August but mostly remained between $16 and $39. Downloads fluctuated around 7K-9K throughout the quarter. Active users remained relatively consistent, starting at 123.1K and ending at 121.9K.

Facer Watch Faces showed a notable increase in revenue towards the end of the quarter, peaking at $115 in mid-September. Downloads remained quite stable, ranging between 533 and 729, with active users hovering around the 2.6K-2.9K mark.

Edge Lighting - Borderlight saw an upward trend in its metrics. Revenue increased significantly from $27 in late August to $88 by the end of September. Downloads also saw a substantial rise, peaking at 4.6K at the end of August before tapering off to 1.9K by late September. Active users followed a similar trend, increasing from 2.3K in late June to a peak of 7.3K in late August, before declining to 4.2K by the end of September.

For more detailed insights and data, visit Sensor Tower.